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Brisk flavors5/26/2023 ![]() Watch the Brisk Billion Dollar video on /Brisk.īrisk® is a product of the Pepsi Lipton Tea Partnership, a joint venture between PepsiCo and Unilever. ![]() ![]() Additionally, Brisk can be found in 24-ounce cans and 12-ounce 12-, 24- and 36-packs of cans.įor more information about Brisk Iced Tea, fans can visit /Brisk. "We will continue to invigorate our fans' creative mojo in 2012 and beyond in unexpected ways," says Barnard, noting that Brisk met another major milestone this month when its Facebook fan base grew to surpass one million.īrisk is available in one-gallon (new in 2012), one-liter, two-liter and 20-ounce packaging. Brisk has also brought lightsaber battles to smart phones via the Brisksaber mobile game, an application that features a progression of content that allows fans to incrementally unlock new characters, lightsabers and more based on the nationwide redemption of codes found on specially marked packages of one-liter Brisk Iced Tea. Pictures' Green Lantern.īuilding off the momentum of 2011, Brisk leveraged the force of the 3-D theatrical release of Star Wars: Episode I The Phantom Menace to kick off 2012 and debut a :30-second stop-motion animated TV spot that features a never-before-seen epic battle between the iconic Star Wars characters Darth Maul and Yoda. In 2011, Brisk went big with a stop-motion animated Super Bowl ad featuring a Detroit-based rap superstar, which was recently named one of the "The 20 Most-Shared Super Bowl Spots of All Time" by ADWEEK, and partnerships with Instagram, Tongal and Warner Bros. "These core values have driven innovative marketing programs that have allowed us to share inventive content with our growing community."īrisk, known for its bold flavors and its "That's Brisk, Baby" tagline, began reinvigorating iced tea drinkers in 2010 with colorful emerging artist-designed cans, partnerships with Foursquare and Stickybits and the revitalization of its next-generation stop-motion animation via cheeky web films staring a few noteworthy characters. "Creativity and authenticity are central to all that we do at Brisk," says Mary Barnard, Vice President, Pepsi Lipton Tea Partnership. This brings PepsiCo's portfolio of billion-dollar food and beverage brands to 22. Now "That's Brisk, Baby!™"īrisk Iced Tea, which is part of the Pepsi Lipton Tea Partnership, joins fellow beverage brands Diet Mountain Dew® and Starbucks, which also passed the $1 billion mark in 2011. 30, 2012 /PRNewswire/ - PepsiCo (NYSE: PEP) today announced that Brisk Iced Tea has seized the timing of the surging ready-to-drink iced tea category to double its volume in just two years and reach more than $1 billion in annual retail sales in 2011. pep+ is our strategic end-to-end transformation that puts sustainability and human capital at the center of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people.PURCHASE, N.Y., Jan. Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including many iconic brands that generate more than $1 billion each in estimated annual retail sales. PepsiCo generated more than $79 billion in net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. The partnership includes a complete portfolio of ready- to-drink iced teas for every occasion, including Lipton Iced Tea, Pure Leaf Iced Tea and Brisk Iced Tea. The Pepsi Lipton Tea partnership is a joint venture between PepsiCo and Unilever. Pepsi Lipton combines the size and scale of two of the largest consumer goods companies in the world: PepsiCo and Unilever. Brisk: Iced Tea and Juice Drinks with bold flavor and a bolder attitude. ![]()
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